Pregnancy Kit

Global context in situations of catastrophy and crisis, war, pandemics or simply in everyday life, international communication in terms of risk management, diagnosis, first aid, therapy and regeneration is of vital importance. Globalisation and worldwide migration, tides of refugees, ethnical mixture, global travel and the like bear major communication problems rooted in cultural or language diversity. In this sense, information design plays an eminent role in enabling non-verbal communication and making use of signs, symbols and and other visual systems that are internationally comprehensible. Visual communication can contribute to efficient information transfer, medical education and thus is able to provide socially relevant solutions. The World Health Organisation WHO addresses specific health care subjects in regional and worldwide campaigns. This project is concentrating on the subjects of pregnancy, safe childbirth and postnatal care in Eastern Europe and Central Asia and the development of information tools for both mothers and health care professionals. Every year, a substantial number of mothers and babies worldwide die due to the lack of hygiene, devastating birth conditions and unprofessional postnatal care. The concept for an information campaign in eastern europe and central asia has been developed with the aim to improve knowledge, general medical education and channeling information. In this context, very diverse social implications and cultural codes need to be taken into consideration and a non-verbal comprehensibility is a major objective.

Projekt: Anwendungsorientierte Zusammenarbeit

Initianten: David Skopec, Urs Fanger

in Zusammenarbeit mit der WHO

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